App Design & Idea Validation Experts.

We believe you should properly design and validate before you develop. From mobile apps to SaaS products, we ensure you have a strategic MVP design & go-to-market strategy before you ever touch a line of code.

No obligation. Get actionable insights. 100% free.

Join 150+ Mobile & SaaS App Companies who've brought their ideas to life with us.

CampsAustraliaWide
Vampr
Kmart
Weyo
CompareTheMarket
SmartTasker
Fitmind
CashRewards
IndependentReserve
MedAdvisor
Picklebet
Secondz
inDrive
LyndiCohen
Alo

Don't trust your developer to design you a great app. Ask us.

Pre-Design Research, Strategy & Visualisation

This is our foundational package where we define exactly what's important and required for your app MVP. Utilising our extensive experience, we analysis your target market, competitors, industry data, and develop a comprehensive business strategy and design brief. Includes creation of initial app branding and key app screens to visualise your idea.

App Idea Validation & Market Intelligence

Validate your app idea and confirm genuine market demand before building anything. We conduct deep market research, competitor analysis, and identify the most urgent problems worth solving to give you definitive go/no-go data on your app idea. Avoid expensive mistakes and increase your success probability with data-driven validation.

End to End App MVP Design

We turn your idea into a full-featured Figma prototype ready for developer implementation, pre-launch marketing and user testing. Includes all high-fidelity screen designs, interactions, screen variations and a complete clickable prototype.

Rapid App Development or Developer Sourcing

We can work with your team or source specialist developers from our network to develop your app. We can assist with project management, QA and beta testing to ensure you end up with a high quality app, launch is smooth, timely and on budget.

Ongoing UI/UX Design & Optimisation

Our flexible monthly service is designed to fuel your mobile or web app's growth. Each month, we focus on the areas that matter most to your goals—whether that's A/B testing, UX improvements, data-led feature enhancements, or dev and support tasks.

Jarrah Robertson
"My team and I specialise in strategic App Idea validation, MVP design, and go-to-market strategy for mobile apps and SaaS products. We've helped countless app companies across all major categories launch themselves into the "Top Charts" and achieve millions of users quicker than the competition. If you're looking to launch successfully, then I'm positive we can help you."
Jarrah Robertson - Chief Strategist

WHY WORK WITH US.

Bring your app idea to life with the App UI/UX Design specialists.

We're at the forefront of UX

Development teams aren't designers. They excel at coding but lack expertise in app strategy and cutting-edge UI/UX. Our 15+ years of expertise ensures we design what your app actually needs, no cookie cutter templates, overlooked functionality or UX shortcuts.

We save you dev time & cost.

Avoid delays, rework and overspend during development. We make sure your project is accurately scoped and designed before development starts. An accurate design = accurate development costs & timelines. No surprises later on!

We'll launch your app faster.

Get your app idea to market quicker by preparing properly. The right design preparation speeds development, validates your idea quickly, and ensures a smooth, high-impact launch so you can seize opportunities and stay ahead of competitors.

We'll reduce your risk.

Our rigorous upfront planning and validation removes common pitfalls and lowers your project's risk; giving you confidence and a clear roadmap to success.

We deliver clear processes & deliverables.

Our proven process delivers results with clear timelines, transparent billing, and a structured approach that keeps you in control at every step.

We actually give a s**t

Unlike other agencies or inexperienced in-house staff, we care about what is actually required to maximise your chances of success and growth.

No obligation. Get actionable insights. 100% free.

FEATURED PROJECTS.

From startups to established brands, our portfolio is full of projects that speak for themselves.

Camps Australia Wide App
Camps Australia Wide App Icon

Camps Australia Wide

Secondz App
Secondz App Icon

Secondz

Hooked Up App
Hooked Up App Icon

Hooked Up

Pet Pawtal App
Pet Pawtal App Icon

Pet Pawtal

My Gardener App
My Gardener App Icon

My Gardener

Affirma5 App
Affirma5 App Icon

Affirma5

TESTIMONIALS.

Real feedback from teams and founders who've worked with us.

Achieved "Top Charts" 20 days from launch

"We came to 44degrees with an app that wasn't ready for launch. While we had a solid understanding of marketing, apps were a completely different world for us.

They helped us optimise our signup flow, onboarding, and paywall, and guided us through the app-specific strategy we were missing, particularly ASO and paid acquisition for apps. Their support helped us understand how growth actually works in the app ecosystem, not just what to do.

When we launched, a combination of our organic momentum and their ASO and ad support took us to #3 in Sports on Google Play and #21 on the App Store in Australia in the first month. We reached profitability (return on ad spend) within 20 days, which was a huge milestone for us.

What made the biggest difference wasn't just the results; it was the guidance. At every stage, we knew what to focus on, what actually mattered, and how to move forward without constantly second-guessing ourselves. Their approach has been thoughtful, thorough, and genuinely supportive. We are so grateful to have found them!"

Em & Josh

Em & Josh

Founders, Hooked Up Pty Ltd

13,664+ users in 90 days

"44Degrees was instrumental in bringing SmartTasker from concept to a thriving platform in just a few months from launch. Their end-to-end expertise in app design, onboarding optimisation, targeted user acquisition campaigns and overall go-to-market strategy has been excellent."

Ahmad Dabboussi

Ahmad Dabboussi

Founder & CEO, SmartTasker

Strategic Advice & Design

"Jarrah & Zinnia's product strategy and UI/UX optimisation experience shows immediately. Their advice has been spot on. We would highly recommend them for both UX design and growth marketing."

Taf C. & Sean D.

Taf C. & Sean D.

Co-Founders at Secondz

295,355% subscriber growth

"44Degrees didn't just optimise our app; they helped transform our entire business. Going from just a handful of subscribers to over 74,450+ recurring active subscriptions, their holistic expertise, growth marketing and ongoing advice over the years has been second to none. They are true partners in our growth."

Heatley Gilmore

Heatley Gilmore

CEO, Camps Australia Wide Pty Ltd

500% conversion increase

"We honestly wouldn't be where without you. 44Degrees has significantly reduced our CPI and impressively increased our subscription conversion rates by over 500%. Thank you for all the great work. Can't wait to see our new AI-first version of the app! :)"

Vicki Kouvendaris

Vicki Kouvendaris

Founder, PetPawtal

291% conversion uplift

"44Degrees worked hard to meet our deadlines and targets, plus we saw a significant 291% uplift in our in-app subscription conversion rates within just two months. Their strategic approach and advice at every stage was immensely valuable."

Baz P & Stuart B.

Baz P & Stuart B.

Co-Founders at Weyo

Web Marketing Expertise

"Jarrah and his team have done an outstanding job building our site and mobile web app. Unlike many developers, Jarrah is a marketing expert and ensures that everything is done to help drive traffic."

Robyn Foyster

Robyn Foyster

Publisher, Foyster Media, TheCarousel.com

350k+ installs in 4 months

"Above and beyond. I just checked on iTunes and our app has hit Number 1 in Education and Number 7 in the Top 100 apps in iTunes!!! Awesome result and extremely happy."

Adam Bridle

Adam Bridle

Director, Platinum Driving Tuition

Achieved #1 Cancer App

"What you did for us was truly amazing! Thank you so much for making the time and effort for us, we really appreciate it."

Dr Nikhil Povia

Dr Nikhil Povia

Founder and CEO, CancerAid

Strategic Advisory & ASO

"I speak for everyone in saying how grateful we all are for the work, knowledge and support you and your team have provided. Michael Goodhew, our GM of brand was very impressed with the work done by yourself & Zinnia, so again thank you."

Donald Farquhar

Donald Farquhar

Head of Innovation, Compare the Market

HOW IT WORKS.

App Design FAQs

App design in Australia typically costs $25,000 to $100,000+ depending on scope and complexity, and mostly based on assumptions.

Here's what we see across our projects:

  • MVP design with real-user validation: $5000–$25,000 AUD — Real market testing & validation, Core MPV features defined, custom components, high-fidelity UI and complete UX prototyping
  • Complex/enterprise-level App design: $25,000–$50,000+ — data-driven UX, design systems, multiple user types, extensive user testing, analytics, and refinement

Why our costs are lower: We don't design anything until we've validated the idea first. Our clients typically save 70–90% on total project costs because we only design what's proven — not a 47-screen wishlist that gets cut in half after launch.

We've seen founders spend $30K+ on beautiful designs for features their users never touched. Validation isn't a delay — it's insurance, heavily reduces your long term costs, and speeds up your path to success.

Most App design agencies typically take 4-12 weeks to design an MVP, depending on complexity. However a specialist app validation and design agency such as will design a high quality MVP within 1-2 weeks using data backed insights and proper market testing throughout the design process.
Yes, we strongly recommend idea validation before investing in full design. Our validation process takes 2-4 weeks and can easily save you $100,000+ minimum by confirming market demand before you build. We test with real users, provide data-driven insights and recommendations.

Our app design service includes comprehensive market & user research, competitive analysis, real market demand testing, user flow mapping, wireframing, high-fidelity UI design, interactive prototyping, design system creation, and developer handoff documentation. We deliver everything required to build your app and maximise your chances of success.

We work with both. We help startups (Seed to Series A) validate ideas and design MVPs, and we help established app companies ($2-200M ARR) optimise their UX and scale their user base. Our process adapts to your stage and needs.

Designing (and ideally pre-validating) your app fully before development ensures you have a super clear strategic roadmap, reduces costly changes during development, and helps you validate your concept with users early. This approach saves significant time, money, and ensures your final product has a high chance of success.

Specialist app design agencies bring deep expertise in SaaS and mobile app business strategy, UX patterns, platform guidelines, and user behavior. We understand what's required to make an app successful and bake everything we do in to your design from day one, whether it be business model strategy, growth marketing, or user retention expertise, we deliver super high quality apps and nuance that generic design agencies miss, ensuring your app has a high probability of success.

After design completion, we can help you with development partnerships, launch strategy, user testing, and ongoing optimization. We provide a complete roadmap from design to market success, ensuring your app reaches its full potential.

While we specialize in app strategy, design and marketing, we work with trusted development partners and can manage the entire development process for you. We ensure seamless handoff from design to development and maintain quality control throughout the build process.

Start risk-free with a complimentary strategy session.

In 30-minutes get industry specific insights, clear actionable recommendations for your App and have a no pressure discussion. Ready to chat?

No obligation. 30-min Strategy Session. 100% free.