Trusted by these app companies and more
YOUR AUDIT TEAM
Work with the best and optimise your app right the first time.
We know your App can do more - let us prove it.
Zinnia O'Brien
Chief UI/UX Designer & App Strategist
Zinnia leads the hands-on audit - screen-by-screen review of onboarding, paywalls, and core flows. She has shaped UX for apps at scale and knows what moves conversion in real products.
Jarrah Robertson
Chief Strategist & Founder
Jarrah reviews every audit for business impact - unit economics, monetisation, and what to fix before you spend on ads. 15+ years and 250+ app projects inform what actually matters in your roadmap.
What this is not
Not a junior UI review. Not a one-size-fits-all SaaS UX template. Not an AI tool that scores your screens and emails you a PDF. This is an expert human-led audit from people who bring over 15+ years experience in building and growing apps for a living.
WHAT YOU GET
A UX audit designed for conversion
Get a clear roadmap of what's working and what's not before you spend more on product or paid acquisition.
UI/UX Deep Dive
Whether you're hitting a growth ceiling or your app isn't converting like it should, we look under the hood to identify friction points and UX bottlenecks, investigate your pricing and offer model, stress test your conversion funnel, audit the first session experience and benchmark your app against competitors.
2-hour Audit Call
Every audit includes a 2-hour session with Zinnia and Jarrah, by video or in person. We walk through your app to understand your business and goals, then share feedback and recommendations so you leave clear on what's working (and what's not), UX best practice, and what to fix first.
Prioritised Roadmap
We close every audit with a custom written Report - not a generic template or AI-generated checklist. You'll receive immediate, actionable insights and a prioritised improvement plan, highlighting both quick wins and strategic enhancements that will move the needle for your business.
- Heuristic UX evaluation across onboarding, core flows, and paywall
- Conversion funnel and pricing offer review (install → signup → activation → trial/purchase)
- First-session and retention friction analysis
- Competitor and category benchmark (where relevant)
- Accessibility and clarity checks on key decision screens
- 2-hour post-audit walkthrough call with Zinnia and Jarrah (video or in person)
- Written audit report with prioritised quick wins and strategic recommendations
WHY WORK WITH US
We do what's actually required to help you succeed
Audited by Experts
Zinnia and Jarrah review your app directly - not a junior reviewer or automated tool. You get 15+ years of app UX and growth experience applied to onboarding, paywall, and core flows.
Fix leaks before scaling
Driving paid acquisition into a broken onboarding or subscription flow wastes budget. We pinpoint where users drop off so you fix conversion first, then scale traffic with confidence.
Delivered in a week
Most audits are delivered in one week: quick wins ranked by impact vs effort, plus strategic recommendations you can hand to your team or our optimisation service.
Reduce risk
Know what to fix before your dev sprint or marketing push. Get clear evidence and prioritisation so you don't build the wrong thing or scale too early without addressing fundamentals.
Clear deliverables
Our structured, transparent process gives you clear deliverables ready to act on - and zero surprises. Once your audit is complete we can further assist with next steps.
We actually give a s**t
Unlike sloppy AI audits or other agencies that hand you off, we care about real outcomes that move installs, trials, and revenue - because we build and grow apps for a living.
Want Zinnia and Jarrah to review your app? Book your free strategy session.
TESTIMONIALS
Real feedback from teams and founders who've worked with us.
"We came to 44degrees with an app that wasn't ready for launch. While we had a solid understanding of marketing, apps were a completely different world for us.
They helped us optimise our signup flow, onboarding, and paywall, and guided us through the app-specific strategy we were missing, particularly ASO and paid acquisition for apps. Their support helped us understand how growth actually works in the app ecosystem, not just what to do.
When we launched, a combination of our organic momentum and their ASO and ad support took us to #3 in Sports on Google Play and #21 on the App Store in Australia in the first month. We reached profitability (return on ad spend) within 20 days, which was a huge milestone for us.
What made the biggest difference wasn't just the results; it was the guidance. At every stage, we knew what to focus on, what actually mattered, and how to move forward without constantly second-guessing ourselves. Their approach has been thoughtful, thorough, and genuinely supportive. We are so grateful to have found them!"
Em & Josh
Founders, Hooked Up Pty Ltd
"We brought 44Degrees in to help grow PainChek Infant's consumer user base, but what we got went well beyond campaign management. Jarrah and the team quickly identified critical gaps in our app's onboarding and subscription flow, and their UI/UX recommendations led to an 11x improvement in our install-to-trial conversion rate. On the paid acquisition side, their Meta and Apple Search Ads campaigns delivered the strongest in-app subscription conversion activity we'd seen to date - significantly outperforming previous agency efforts. But more importantly, they brought genuine strategic thinking to every conversation. From product positioning to messaging to understanding the nuances of marketing a sensitive health-tech app to parents, they challenged our assumptions constructively and backed everything with data. I'd recommend 44Degrees to any app company looking for a partner that goes deeper than just running ads."
Sasha Grant
Head of Growth, PainChek Limited
"Jarrah & Zinnia's product strategy and UI/UX optimisation experience shows immediately. Their advice has been spot on. We would highly recommend them for both UX design and growth marketing."
Taf C. & Sean D.
Co-Founders at Secondz
"44Degrees didn't just optimise our app; they helped transform our entire business. Going from just a handful of subscribers to over 74,450+ recurring active subscriptions, their holistic expertise, growth marketing and ongoing advice over the years has been second to none. They are true partners in our growth."
Heatley Gilmore
CEO, Camps Australia Wide Pty Ltd
FIND OUT MORE
App UX audit questions
An app UX audit is a structured review of how users move through your product - from first open to subscription or purchase. We map friction, drop-off points, and clarity issues, then deliver a prioritised plan so you know what to fix first for conversion and retention.
Your deliverable typically includes: - Heuristic UX evaluation across onboarding, core flows, and paywall - Conversion funnel and pricing offer review (install → signup → activation → trial/purchase) - First-session and retention friction analysis - Competitor and category benchmark (where relevant) - Accessibility and clarity checks on key decision screens - 2-hour post-audit walkthrough call with Zinnia and Jarrah (video or in person) - Written audit report with prioritised quick wins and strategic recommendations Together, the written report and 2-hour post-audit call give you a prioritised plan you can act on with your team or with us.
Yes. We audit native iOS and Android apps, responsive web apps, and SaaS products. The same principles apply - onboarding, activation, paywall or pricing pages, and core flows - whether your users arrive from the App Store or a browser.
Zinnia O'Brien leads the UX audit with Jarrah Robertson on strategy and commercial prioritisation. You are not handed off to a junior or a generic consultant, and this is not an automated AI checklist. Senior specialists review your app and deliver the report.
AI tools can score screens and generate generic checklists quickly, but they do not understand your business model, category, or what will move revenue for your app. Our audit is human-led: Zinnia reviews flows screen by screen, Jarrah prioritises fixes against monetisation and LTV, and you get judgement from people who have optimised real apps - not a PDF from a black-box product.
Investment depends on how many platforms you support, how complex your flows are, and whether you need competitor or category benchmarking. We scope this on a free 30-minute strategy call so you get a clear quote before committing - no generic price list that ignores your product.
Analytics accelerate the audit (funnel drop-offs, cohort retention, paywall events). If you do not have clean tracking yet, we can still run a strong heuristic and flow-based audit and tell you what to instrument next.
No. We audit live apps most often, but pre-launch products benefit too - especially before you spend on paid acquisition. Fixing onboarding and paywall before traffic is cheaper than paying to fill a leaky funnel.
Start risk-free with a complimentary strategy session.
In 30 minutes, get app-specific insights and a clear view of whether a UX audit is right for you.
Honest advice. No obligation. 100% free.