Frameworks and insights on validating app ideas before you build - prove demand, willingness to pay, and when professional validation beats DIY.
By Jarrah Robertson, Chief Strategist, 44Degrees Limited
When anyone can vibe code an app in a weekend, the bottleneck moved from code to judgment. Five filters to pick an idea worth validating before you burn six months of runway.
While building an app has become much cheaper, the real risk is not having a clear distribution strategy, and then it's product execution in a world where anyone can spin up a competing app with AI.
A step-by-step app idea validation framework from 15+ years of launching apps. Deconstruct assumptions, gather real demand evidence, stress-test risks, and make a confident GO / PIVOT / NO-GO call before development spend.
Book a free 30-minute strategy call. No pitch, no pressure - just honest advice about your app or idea, and clear next steps you can act on.
No obligation. 30-minutes. 100% free.